STRATEGY & DISCOVERY

We synthesize ideas and research data into key insights and opportunities.

What defines HLW’s Strategy & Discovery process is our balanced understanding of organizations and space. We integrate design with organizational strategy – “Better Performance by Design” means we apply “Integrative Design Thinking” to raise the bar for innovative spatial solutions that reflects our clients’ brand values and aligns with business drivers.

Our first priority is to understand who you are today and, most importantly, where you want to be in the future. By posing important questions and using a variety of techniques and tools, we unearth the inspiration and constraints that allow mission statements and values to become real experiences for our clients and their people. This integrated approach to design thinking includes both qualitative and quantitative, conceptual and detailed analysis.

We have a diverse team of professionals that strive to understand the needs, work processes and culture of an organization – using the research, data and knowledge gained to create a foundation for strategic planning. It is through our Strategy & Discovery process that we develop the roadmap to help our clients navigate design decisions that align with business goals, and reflect the values and culture of the company.

Our services include:

  • Space Programming
  • Workplace Strategy
  • Alternative/Mobile Workplace Strategy
  • Design Standards & Guidelines
  • Real Estate Portfolio Planning
  • Building Positioning/Tenant Development
  • Change Management & Communications Strategy